Last updated January 25th, 2015 at 02:18 pm
Picking up a targeted audience for your newsletter can be a difficult job; however a successful marketer sends out only good content and creates a personal connection with potential subscribers. They always know about their customer needs by using good marketing services. But the question is How to Increase Email Newsletter Subscribers? There are two ways of collecting email into a targeted list.
- Introduce some motivating incentive that matches to the interest of the user that like to have on your list.
- Promote and market the incentive that you are offering for the user.
This article outlines are to give some ideas of incentives you could offer your subscribers.
1: Step-by-step Technique
Make it something that will engage the type of people you want to be on your email list and use a different strategy to target them.
2: Keep it Simple & Short
It is a general argument that if you want to boost your email subscribers, then keeps your subject line under 50 characters. I recommend that you stick to the shortest subject lines that still convey your message.
Have fun and write subject lines that make them NEED to know.
3: Be Honest
You should be honest when you write your subject lines, don’t be misled anyone because this will break your click through rate and you lose your trust in this way. If you want to increase your subscribers and click through rates then you should be honest with your work.
4: Emails Frequency
You should maintain your email frequency that either your email daily, weekly or on a monthly basis to your recipients. Not knowing your delivery schedule a daily email may be considered as a spam.
#5: Improve Targeting
You can boost your email subscribers by improving your target of getting subscribers.
#6: Email Signatures
If you LIKE me, you send out numbers of email every day. So put a call to action in the signature for them to subscribe to your newsletter.
7: Cross Promotion
It is always a good practice that to send compliments to other products and services. Think of a cross promotion you can offer if they sign up for the newsletter. This could be as simple as a contest or promotional discount.
8: Encourage Current Subscribers to Share
You always encourage your existing subscribers to share them to spread the message or you can also offer some type of incentive or rewards program for users who refer new sign-ups for you.
9: Avoid Being Spammy
Many email systems filter your emails with certain characteristics into the spam or junk folder. To avoid this you
- Do not use capital letters in the subject line, for instance “EMAIL BOOSTING ARTICLE”.
- Avoid copious use of the word “free” and especially “FREE”.
- Don’t use “!!!” These multiple exclamation signs.
10: Social Networks
You can use the social networks in order to promote your newsletters for instance
- Twitter: Include your Signup URL link to your Twitter profile and always tweet about your latest newsletter.
- Facebook: You may post your information of your newsletter on your Facebook, to increase your subscription in that way.
- LinkedIn: If you have a company profile page on LinkedIn, then post email newsletter and blogs to any relevant group member.
If you follow the above mention steps of How to Increase Email Newsletter Subscribers you can able to boost your email newsletter subscriptions to a significant level. You can use these steps when you are increasing your rating, and share your experience with us via comments.