If you want to bring more customers towards your business then you can start by creating an online company profile. There are several platforms on which you can create such profiles. The biggest benefit of having an online company profile is that, it helps your customers to find your business easily. In today’s world, if your business doesn’t exist in the online world, it doesn’t exist at all. That is the main reason why you should be putting efforts towards creating a sound online presence for your business. In this post, I’m going to explain about various platforms where you can create a profile for your company and get success.
Facebook Fan Page
Facebook is the biggest social network around the world so you cannot skip it while creating online presence for your company. In the first step, you should create a Facebook fan page for your company. This way, you will be able to interact with all those customers who are present on Facebook. Customers will find it easy to ask different questions from you as well because they spend most of their time surfing Facebook. Creating a Facebook Fan Page is not that difficult and it takes only a few minutes of your time.
Google+ Business Page
I would rank Google+ business page at a top position as compared to Facebook fan page but since Facebook is a bigger social network as compared to Google+, I have to keep it at number 2 position. Just like Facebook, Google+ also allows you to create a fan page. There are some differences between Facebook Fan Page and Google+ Business page. The best thing about Google+ business page is that, it can also act as a local profile for your business. Your customers can review your products and services; write testimonials about your business on the same business page. It will also appear in “Places Search” on Google as well. In short, your business can get enormous exposure with the help of Google+ business page.
LinkedIn Company Page
LinkedIn is considered as a professional social network. Unlike other social media websites, people don’t use LinkedIn for fun purpose. You will find complete professional profiles of people on LinkedIn. Either you can use it as your personal professional portfolio or you can also create a company page as well. You can share latest news on your company page that will be indexed by search engines. As a result, more traffic will flow towards your website resulting in more sales. Most of the people who run serious businesses, use LinkedIn company pages to promote their business online and also to find serious buyers.
Twitter – Online company profile
Twitter is second biggest social network at the moment but the only reason to place it at the end is that, you cannot share a lot of information in one go on Twitter. You are restricted to only 140 characters. However, people love to use Twitter and if you are not present on this social network, people will think that you are an ugly old guy who doesn’t know how to use internet and facilitate his customers.