If you are running a blog or you are planning to run a blog then you will have to make a clear investment program. There are different ways to invest your money and of course, there are different businesses in which you can invest your cash too. However, if you have decided to invest money in a blog then you should be very clear about that investment and what goals you will achieve by that investment. While running a blog, not only that you are supposed to work hard but you are supposed to work smart as well. That is the main reason why I emphasis more on smart investment when it comes to blogging.
In this post, I’m going to tell you about 5 smart ways to invest your money in your blog.
1- Buy Your Own Domain
The first thing that you should do to run a successful blog is to buy your own domain. If you want to save money then you can simply get a free domain name from WordPress or Blogger but if you are seriously thinking about becoming a successful blogger then you will have to go with the option of your own custom domain. I would suggest you to buy a .com domain because it is easy to rank such domain higher in search engines.
2- Perfect Hosting Plan
The next thing in which you should invest your money is hosting plan. While you have been very cautious about selecting a domain name, it is important for you to show the same dedication towards purchasing of a hosting plan. You cannot just go ahead and buy any hosting plan. The hosting server that you hire for your domain should be in perfect condition, it should have unlimited disk space and bandwidth along with support for major programming languages.
3- Blog Design
Now that you have got a domain name and hosting plan in your hands, it is time to show the world how your blog looks. Well, for that purpose, you will have to select a creative and simple design for your blog. If you happen to be a web designer, you can design your blog but if you don’t have any experience with web designing, it will be recommended for you to hire a web designer.
4- Email Subscription Management
To run a successful blog, you have to provide email subscription. There are a lot of benefits of having email subscribers to your blog. For example; you can bring a user back to your blog again and again if you have his email address. So, you should invest money in a proper email subscription program so a person can easily subscribe to the email newsletters of your blog and receive them on time.
5- Search Engine Optimization
Finally, there is one thing that you cannot forget while investing money on your blog. You cannot put SEO aside because this is the only way with the help of which you can get a lot of traffic on your blog. If you will not invest your time and money on SEO, you will definitely be spending a lot of time and money on various useless promotional things.